The three S’s – ease, sociability, and safety – tend to be a great basis for almost any dating internet site. So why will it seem like numerous sites tend to be mysteriously missing all of them using their business ideas?
Type LikeBright, another dating website based in Seattle that aims to purge deception from internet dating world. It’s a tall purchase, but Ron Lai, Sonya Lai (yes, they truly are siblings), and Nick Soman are determined to meet it. The trio met while studying at Harvard, and decided to receive LikeBright this year included in the TechStars, a business that calls by itself the “number 1 business accelerator around,” program in Seattle.
Their unique objective, as told Aislyn Green of TechFlash.com, isn’t really complicated: “LikeBright is a TechStars Seattle business trying to generate internet dating straightforward, personal and safe for women.” Ladies every where – and lots of guys – complain regarding the lack of count on and widespread sleeping that plagues online dating services. For many, it really is become these types of a challenge which they’ve given up on online dating sites entirely and only going back to the original ways of matchmaking that they’d as soon as denied, like satisfying through pals or at personal gatherings. LikeBright will combat this issue by “creating a dating layer-on Facebook to aid ladies fulfill men and women through folks they trust.”
The inspiration for LikeBright originated in personal experience. Sonya was actually pushed by a need to assist her female buddies navigate the sometimes-dangerous world of online dating sites, and desired to place increased exposure of the difficulties, often ignored, that women value with regards to seeking really love using the internet. Ron, a frequent traveler, had been motivated generate a site that came across their nomadic needs, and Nick discovered on the worth of meeting a romantic date through some body you count on whenever a lady buddy introduced him to his girl.
Before constructing the site, the trio conducted 50 live interviews with women who wished to share their unique experiences with online dating. The responses they obtained varied from entertaining into the horrifying, like “Everything felt great. After which he requested me personally basically smoked meth” and “He was 11 and that I was required to drive him house. He previously walked all the way anywhere.” Determined the globe lacked a dating web site that sets females first, LikeBright was born.
LikeBright is focused on producing a host built on the 3 S’s. Joining the website is easy: it can take 30 seconds to sign up via Facebook Connect. Your website promotes sociability by providing customers a social framework for any singles they see and permitting them to interact with friends – affixed or perhaps not – on the website. And it’s really secure: females can use LikeBright anonymously, and every guy on the site is vouched for.
